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Marketing and Retail

FALL SEMESTER I

Prefix Number Course Title Class Lab Credit
ACA 111 College Student Success 1 0 1
BUS 110 Introduction to Business 3 0 3
BUS 115 Business Law I 3 0 3
ENG 111 Expository Writing 3 0 3
MKT 121 Retailing 3 0 3
MKT 121 Visual Merchandising 3 0 3
OST 137 Office Software Applications 1 2 2
    17 2 18

SPRING SEMESTER I

Prefix Number Course Title Class Lab Credit
ACC 120 Financial Accounting 3 2 4
BUS 137 Principles of Management 3 0 3
ENG 112 Argument-Based Research (or ENG 113 or ENG 114) 3 0 3
MKT 120 Principles of Marketing 3 0 3
MKT 123 Fundamentals of Selling 3 0 3
    15 2 16

SUMMER SEMESTER I

Prefix Number Course Title Class Lab Credit
MKT 220 Advertising and Sales Promotion 3 0 3
MKT 224 International Marketing 3 0 3
    6 0 6

FALL SEMESTER II

Prefix Number Course Title Class Lab Credit
BUS 121 Business Math 2 2 3
ECO 251 Principles of Microeconomics 3 0 3
MKT 225 Marketing Research 3 0 3
ART 111 or HUM 115 or MUS 110 choose one 3 0 3
MAT 115 or MAT 161 or MAT 140 choose one 2/3 2/0 3
PSY 150 or SOC 210 choose one 3 0 3
    16/17 2/4 18

SPRING SEMESTER II

Prefix Number Course Title Class Lab Credit
COE 112 Co-op Work Experience 0 20 2
COM 231 or COM 120 Public Speaking 3 0 3
MKT 223 Customer Service 3 0 3
MKT 227 Marketing Applications 3 0 3
MKT 231 Healthcare Marketing 3 0 3
OST 284 or WEB 110 Emerging Technologies 2 0 2
    14 20 16

Grand total class, lab, and credit hours 68/69 26/28 74

Last Updated: 4/16/08